It's Not What You Know (It's Who You Know)
7" Vinyl Single Record
Producer Victor "Ticklah" Axelrod is back with another supple Reggae delight. After the success of The Inversion's last collaboration with Bob & Gene, Axelrod once again takes a seat in the Producer's chair, this time with a tune a little deeper in the catalogue. Originally tweezed from the beautiful MO DO tape boondoggle, back in '05 - '06, this single has been a long-time favorite of the Daptone family. One night in 1971, frustrated by their lack of the success, Bobby Nunn and Gene Coplin sat in the basement of 50 Orange Street and put together a record expressing said frustration. Equipped with only a guitar, bass, and piano - no drums (though you don't even notice) - the two crafted an immaculate slice of Soul, aptly titled "It's Not What You Know (It's Who You Know)". Fast forward 46 years, and now accompanied by the rocksteady rhythms of The Inversions - the vocal stylings and poignant lyrics are reborn, sounding as fresh today as it did when it was crafted down in that magical basement. The VERSION flip is a delay laden masterpiece produced and arranged by Axelrod. A must for fans of Dub and Reggae alike. A truly gorgeous record!